Biotecnologias vegetais e reestruturações do setor de provisões agrícolas: um horizonte estratégico marcado por fortes incertezas

Resumo

The strategic horizon of the agriculture supply industry (pestices and seeds) is darkened by strong uncertainties. They are the result of the growing multi-form resistance of society to real or potential risks of GMOs for health and evironment. They are also the consequences of the counterstrategies implemented by economic actors, who are dose to final consumer markets. Such a situation generates na increasing distrust of financial community towards this activity: its profilability is not anymore attractive comparing with drug industry. This feeds the massive on going restructuring process.